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Swiss based design studio involved in all fields of print and interactive design for cultural institutions, businesses and individuals.
Tancrède Ottiger founded his design studio in 2015. The office is characterized by a collaborative practice with many players in the field of design such as developers, photographers, industrial designers, architects & filmmakers. The studio is covering works in all mediums, from print to digital design : books, publications, identities, web design and scenography.
Type design has been a key element of the design process from the very begining. The studio offers both retail and bespoke typefaces for clients. Recognized magazines such as Frame or Marie Claire used TO fonts in their design.
Furthermore, the practice conducts a constant reasearch into production means and new technologies, producing up to date custom tailored solution for each project. The interactive map created for the Ateliers de Renens or the generating identity tool for the Teintureries drama school stands as good examples of this approach.
2020–ECAL/University of Art and Design, Lausanne ( CH )
2020–Eracom, Lausanne ( CH )
2021ECAL/University of Art and Design, Lausanne ( CH )
2019ECAL/University of Art and Design, Lausanne ( CH )
2017Eikon, Fribourg ( CH )
2020Weltformat Graphic Design Festival, Lucerne ( CH )
2016ECAL Graphic Design, Beijing ( CN )
2016ECAL Graphic Design, Shanghai ( CN )
2016ECAL Graphic Design, Hong Kong ( HK )
2016ECAL Graphic Design, Paris ( FR )
2015Swiss Ambassy, London ( UK )
2015idPure no. 38
Development : Romain Cazier
Photography : Etienne Malapert, Younès Klouche
The Ateliers de Renens is a rental building of workspaces located near Lausanne. Dedicated to innovation, training and design, it offers 10’000m2 of industrial and administrative areas.
Due to the ever-changing variety of its occupants, I proposed to create a dual signage system, both digital and physical. The manager creates accounts for the tenants, each of them then inserts his/her information him/herself ( logo, contact, schedule ). While the signage frames ( designed in soft rubber by Adrien Rovero specially for the occasion ) are fixed to the walls, all of the information — space number, floor, directions — are generated by the site and printed on paper, making the signage update costless. The digital map is displayed on touchsreens at the entrances and on everybody’s smartphone.
There are 3 buildings, containing more than 50 occupants and even 100 sometimes in the year. There are 3 colors, one for each building. There are 3 basic shapes ( used for the frames and on the website ): square for occupant, round for location and triangle for movement. The consistency of design is maintained across all media through the use of one font containing a wide range of specially drawn icons, reminding of the frames’ shape and outline.